Good Will Publishers

OUR MISSION

The mission of Good Will Publishers, Inc. is to publish and distribute value-oriented books and materials that are in nature Judeo-Christian, religious or are otherwise inspirational or beneficial. The mission includes:

The creation of demonstrable community Good Will towards local business people and professionals through the effective marketing and administration of specialized public relations programs. These programs involve the enhancement of the participants' image within their community. We seek to achieve this enhancement through the distribution of our publications and other material to designated recipient groups under our sponsorship method of marketing.
The commitment to the ongoing strengthening and development of managers and leaders at all levels and in all endeavors of the corporation
The broadening and diversification of sponsorship programs through market driven expansion of products, markets, and channels of distribution.
The aggressive search for and development of new products, markets, and channels of distribution whether internally generated or through acquisition.
The provision of steadily increasing opportunities for self-motivated people to grow and develop in an atmosphere which reflects mutual support and concern for legitimate personal and corporate objectives.
The protection of long-term equity value of the corporation through the generation of adequate annual profits and growth rates by competent, effective, and well-informed management.

In pursuing this mission, Good Will is committed to operating all phases of its business in a highly ethical manner consistent with the materials we publish and distribute. Particularly, we will always strive to treat our associates and customers with the same respect, dignity, and fairness with which each of us would hope to be treated.